Privacy Policy

This Privacy Policy explains how we collect, use, share and protect personal information through kellybroganmd.com, our landing and checkout pages on kellybroganmd.com subdomains, our member portal, our emails and texts, and our programs, courses, coaching and events (together, the "Services").

The Beauty Backroom app has its own Privacy Policy, which applies when you use the app.

1. Who we are

The Services are owned by RWS Trust and offered under the name Kelly Brogan MD ("KBMD," "we," "us"). RWS Trust is responsible for your personal information.

RWS Trust
3692 Grand Ave #185
Miami, FL 33133
support@kellybroganmd.com

2. Information we collect

Information you give us

Data Collection Table

Category	Examples	When
Contact details	Name, email address, phone number	Newsletter and free-download sign-ups, registrations, purchases, contact forms
Purchase details	Billing name and address, what you bought, payment status	Checkout. Card details go directly to our payment processor; we don't store them.
Account details	Login email and password for the member portal	Creating a member account
Application and intake answers	Your goals, background and, if you choose to share it, health or relationship information	Program applications, consult bookings and intake forms
Coaching and call content	What you share in coaching sessions, group calls and support chats; recordings and transcripts of calls	Coaching programs and enrollment calls
Community and feedback	Posts, comments, survey answers, testimonials	Member communities, surveys and feedback forms

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Information collected automatically

Device and usage data, such as IP address, browser, pages visited, links clicked and referring site.
Cookies and similar technologies, including Google Analytics and the Meta Pixel (Section 5).
Email engagement, such as whether you opened an email or clicked a link.

Calls may be recorded. We record many coaching, group and enrollment calls so clients can rewatch them and our team can improve its service. Recordings may be transcribed using service providers, including AI transcription tools. We tell you at the start of a call when it is recorded.

3. How we use your information

We use personal information to:

deliver the programs, courses, coaching, events and content you sign up for or buy;
process payments, manage accounts and provide customer support;
send emails you've signed up for, such as our newsletter and program updates;
tell you about offers we think you'll like, by email, text or ads, where the law allows;
understand how the Services are used and improve them;
measure and improve our advertising; and
keep the Services secure and meet legal obligations.

Marketing choices. Every marketing email has an unsubscribe link. If you give us your mobile number, we may text you reminders about calls, events and programs you've signed up for. We send occasional marketing texts only if you've agreed to receive them. Message and data rates may apply, and you can reply STOP at any time to opt out. We don't share your phone number with third parties for their own marketing.

4. How we share information

We don't sell your personal information for money. We share it only as follows:

Service providers that run the Services for us, under contracts that limit their use of it:
- GoHighLevel: our customer database, landing and checkout pages, forms, member portal and email and text messages;
- Stripe: payments;
- Webflow: our website;
- Google: analytics, email and file storage;
- Zoom and our video and recording tools: calls and webinars;
- transcription and AI tools: processing call recordings and helping our team prepare materials.
Coaches and contractors who deliver your program, only to the extent they need to.
Advertising partners such as Meta and Google, through cookies and pixels (Section 5).
Legal reasons: to follow the law, respond to lawful requests, or protect the rights, safety or property of you, us or others.
Business transfers: if our business or assets are sold, merged or transferred, your information may transfer to the new owner under this policy.

The coaches listed in our coach directory are independent. If you contact them, their own privacy practices apply.

5. Cookies, analytics and advertising

We use cookies and similar tools to run the site, understand how it is used and measure our ads:

Google Analytics tells us how visitors use the site. Learn more or opt out at Google's opt-out page.
Meta Pixel helps us measure our Facebook and Instagram ads and show ads to people who have visited our site. You can manage ad preferences in your Meta account settings.
Essential cookies keep you signed in and remember your checkout.

You can block or delete cookies in your browser settings. Some parts of the Services may not work without them. You can also opt out of interest-based ads from many companies at optout.aboutads.info.

6. Your privacy choices and rights

Depending on where you live, you may have the right to:

know what personal information we hold about you and get a copy;
correct it;
delete it;
opt out of "selling" or "sharing" personal information for targeted advertising;
limit the use of sensitive information;
withdraw consent you gave us; and
appeal if we decline your request.

Do not sell or share. Using the Meta Pixel and similar tools for ads may count as "sharing" under California and other state laws. You can opt out through the "Cookie settings" link at the bottom of every page of our website. We also honour Global Privacy Control signals from your browser as an opt-out.

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Health-related information. Residents of Washington, Nevada, Connecticut and other states with consumer health data laws have additional rights over health-related information, including the right to know who it was shared with and to withdraw consent.

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EU and UK residents have rights under the GDPR, including the right to complain to your local data protection authority. We process your information to perform our contract with you, with your consent, or for our legitimate interests in running and marketing our business.

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To make a request, email support@kellybroganmd.com. We will verify your identity by confirming details we hold, and respond within 45 days (30 days for GDPR requests). You may use an authorized agent. We will not treat you differently for using these rights.

7. Health information and our role

We are an education and coaching business, not a healthcare provider. Using the Services does not create a doctor–patient relationship. Health information you choose to share in applications, coaching or calls is used only to deliver your program and support you. We don't use it for advertising.

8. How long we keep information

We keep personal information only as long as we need it:

Marketing contacts: we delete contacts who haven't opened an email, bought anything or otherwise engaged with us for 24 months. If you unsubscribe, we keep only your email address and opt-out record so we don't contact you again.
Purchase records: for as long as tax and accounting law requires, usually 7 years.
Private coaching and enrollment calls (recordings, transcripts and notes): for the length of your program plus 12 months, unless you ask us to delete them sooner. Group call recordings: for as long as they are offered in a program's library. Text-message consent records: 5 years.

9. Security

We use encrypted connections, access controls and trusted service providers to protect your information. No system is perfectly secure, so please contact us right away if you think your account or information has been misused.

10. Children

The Services are for adults. We do not knowingly collect personal information from anyone under 18. If we learn we have, we will delete it.

11. International users

We are based in the United States, and your information is stored and processed in the United States and other countries where our service providers operate.

12. Links to other sites

The Services link to other sites, including podcasts, affiliate partners and practitioners in our coach directory. Their privacy practices are their own.

13. Changes to this policy

We will post changes here and update the effective date. If a change materially affects how we use your information, we will tell you by email or on the site before it takes effect.

14. Contact us